Combine Gary Archer, with an opportunity and you have The Super Power House Management style of a Music Maniac that will find multiple ways to simplify & demystify any challenge. Gary has been given the nickname The Legend aka LegendGary aka The Brand Factory. For over 20 years, Gary has been a noteworthy Pioneer, leader and trailblazer in the Music, Entertainment, and now the Fashion space. Raised in The Bay Area, Gary Archer has been the forward thinking Management / Marketing Genius that Helped Birth Brands & Careers of some of the now World Famous Bay Area Icons. Gary has both Managed and taken on executive roles at record labels for the likes of the Legendary Mac Dre, Mistah F.A.B., Keak Da Sneak, Messy Marv, The Jacka, Daniyel, Thizz Ent, Dope Era Clothing, Kosher World and more. Gary Archer is one of the master mind architects of the Hyphy Movement. He also has a Radio Show he does every Monday in Oakland called The Power Hour where he is famous for not just playing Records but Breaking Records. Gary is a pillar in the DJ Community and is a member of some of the biggest DJ Coalitions on the Planet. Gary Archer has a magical ability to explain amazing, so the world can understand!
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